Top 10 D͏igital M͏arketing Strat͏eg͏ies͏ fo͏r L͏ogistic ͏Businesses o͏n a Bu͏dget

Top 10 D͏igital M͏arketing Strat͏eg͏ies͏ for Logistics Businesses text overlayed on a scene showing hands holding a laptop in a warehouse with marketing related icons on it.

Run͏ning͏ a lo͏g͏istics͏ ͏business͏ is challeng͏ing, especi͏ally when m͏anaging mar͏k͏e͏tin͏g ͏with l͏imited resources. Traditio͏nal͏ a͏d͏verti͏sing ͏might hav͏e yielded different results, ͏leading͏ to a struggl͏e to att͏ra͏ct ͏new͏ cli͏ents and stand o͏ut in the mar͏ke͏t.͏ ͏With͏ ͏the increasing ͏com͏peti͏t͏ion in ͏the digital landscape, logi͏stic͏s͏ companie͏s th͏at do not ada͏pt risk͏ f͏a͏ll͏ing be͏hind.͏  Cli͏e͏nts now r͏el͏y on … Read more

Is it beneficial for kids to learn coding skills if they are interested in digital marketing?

Coding is a valuable skill for many career paths these days, I am strongly in favour of all kids learning to code at a basic level, even if they’re interested in marketing and Google Ads, things that rely on lots of creativity – something that doesn’t always seem to reconcile with the more logical side … Read more

Why Outsource Your Marketing: Boosting Efficiency and Cutting Costs for Businesses

The global business landscape is rapidly evolving. This prompts organisations to seek innovative strategies for growth and efficiency. One such approach gaining popularity is outsourcing. This practice involves contracting external parties to handle specific tasks or operations traditionally managed in-house. Outsourcing offers numerous benefits to companies of all sizes. It allows businesses to tap into … Read more

What Does Your Website Say When You Search for It: Decoding Your Site’s Search Engine Presence

Enhancing Search Visibility Search engines play a crucial role in directing traffic to websites. It’s not enough to have a website indexed; we must ensure it appears in search results in a way that attracts clicks. When users search for products or services, they often make quick decisions based on the snippets they see. A … Read more

How to create a custom unsubscribe button in SharpSpring emails

SharpSpring comes with a lot of lesser-known but great functionality built right into the email editor. Making a custom unsubscribe button is one of those things. It’s really easy to do, but the solution might not seem that obvious. 1. Design your button Add a button to your email using the SharpSpring button element and … Read more

What is our marketing automation definition?

Marketing Automation runs in the background

We love marketing automation, frankly, it’s amazing! In fact, it’s almost like nirvana. Peace in a chaotic world of marketing. That said, we know how it works and what it can achieve for your business. So how do we define marketing automation? Here is our marketing automation definition: Marketing automation is the use of powerful … Read more

Change the placeholder for the “How Did You Hear About Us” field in SharpSpring

SharpSpring Custom Fields

When you aren’t showing field labels, (like I showed you how to do with SharpSpring in this blog post), it’s important to make sure that your field purposes are still clearly understood. For most of them, it’s easy to customise the placeholder value. There is one default field though that presents a challenge: “How did you … Read more

How to use placeholders in your SharpSpring embedded forms instead of field labels

Woocommerce Variable Product General Settings

Sometimes it makes more logical sense to show your placeholders in your fields than to use field labels. Sometimes it looks prettier. Sometimes it works better with your design. So, when you are using SharpSpring forms, how do you display placeholders instead of field labels? Not sure what I’m talking about? Let’s do a quick … Read more